The Helsinki Declaration of ethical work in the PR industry

The International Communications Consulting Organization (ICCO) at the Global Summit in Helsinki called on the world's PR industry to respect the ten principles of ethical action (Helsinki Declaration). Given the increasing influence of the PR industries around the world and the significant dangers arising from unethical behavior, the declaration is aimed at unifying the world's PR industry under the auspices of ethical action.

You can read more about this topic at: https://iccopr.com/icco-announces-helsinki-declaration-ethical-behaviour...